Our verdict · 7.9/10 Good
The most natural CRM for Google Workspace teams. Less flexible outside Google's ecosystem and pricier than some rivals.
Key takeaways
- Best for: Google Workspace businesses.
- Strongest area: Ease of use (8.7/10). Weakest: Value for money (7.4/10).
- Price: From around $9–29 / user / month — free trial available.
- Watch out for: Little value outside Google Workspace.
What is Copper?
Copper is built for businesses that run on Google Workspace. It appears inside Gmail and syncs with Calendar, Drive and Sheets, logging emails and meetings automatically. It suits relationship-based businesses such as agencies and consultancies more than high-volume sales.
Copper is made by Copper and is reviewed here as a CRM. It is priced on a subscription basis, and our editorial score is 7.9 out of 10, calculated from six weighted criteria.
Who it’s for — and who should skip it
Choose Copper if
- Google Workspace businesses
- Agencies and consultancies
- Relationship-based selling
Not for you if
- Microsoft 365 users
- High-volume outbound teams
Key features
View and update CRM records inside Gmail.
Emails and meetings logged automatically.
Track deals and delivery work.
Export and analyse data in Sheets.
- Gmail
- Google Calendar
- Google Drive
- Slack
- Zapier
- QuickBooks
Pros & cons
What we like
- Deep Gmail and Calendar integration
- Automatic activity capture
- Easy to learn
- Project tracking for post-sale work
Watch out for
- Little value outside Google Workspace
- Contact limits on lower tiers
- Automation on higher tiers
Pricing & true cost
| Plan | Indicative price | Notes |
|---|---|---|
| Starter | ≈ $9 / user / mo | Billed annually |
| Basic | ≈ $23 / user / mo | Billed annually |
| Professional | ≈ $59 / user / mo | Billed annually |
| Business | ≈ $99 / user / mo | Billed annually |
Pricing watch-out: Lower tiers have contact limits.
True cost at 5, 10 and 25 seats
Cheapest paid plan that fits each team size, from indicative list prices checked October 31, 2026. Excludes tax, add-ons, onboarding fees and promotional discounts.
Pricing watch-outs
- Steep tier jump. Moving from Starter to Basic raises the per-user price from $9 to $23 (2.6×). Check which features force the upgrade.
Contract questions to ask before you sign
- Does the plan auto-renew, and how many days’ notice do you need to cancel?
- Is the advertised price for annual billing? What is the month-to-month price?
- Is the first-year price a promotion? What will renewal cost, and is it capped?
- Is there a minimum number of seats, or a charge for inactive users?
- Are onboarding, implementation or premium-support fees extra?
- How do we export all our data if we leave, and in what format?
General questions for any vendor — not findings about this product. Build a full checklist with our requirements builder.
Indicative USD pricing, last checked October 31, 2026. Vendors change prices and promotions often — always confirm on their website. Model your own numbers with our SaaS TCO calculator.
Score breakdown
| Criterion | Weight | Score | Points | |
|---|---|---|---|---|
| Features & fit | 25% | 7.8 | 2.00 | |
| Ease of use | 20% | 8.7 | 1.70 | |
| Value for money | 20% | 7.4 | 1.50 | |
| Support & reliability | 10% | 8.0 | 0.80 | |
| Security & privacy | 10% | 8.2 | 0.80 | |
| Integrations & ecosystem | 15% | 7.6 | 1.10 | |
| Overall | 100% | Weighted for business software products | 7.9 | |
Security & compliance facts
| Item | Status | Question to ask Copper |
|---|---|---|
| Multi-factor authenticationStops most account takeovers from reused or phished passwords. | Not verified by us | Can admins enforce MFA for every user, on every plan? |
| Single sign-on (SAML/OIDC)Lets you remove a leaver’s access everywhere from one place. | Not verified by us | Is SSO included on the plan we are buying, or only on enterprise tiers? |
| SOC 2 Type II reportIndependent audit of the vendor’s security controls — often required by larger customers. | Not verified by us | Can we see your current SOC 2 Type II report (under NDA if needed)? |
| ISO/IEC 27001 certificationInternational standard for running an information-security programme. | Not verified by us | Which legal entity and services does your ISO 27001 certificate cover? |
| GDPR data processing agreementNeeded if you handle personal data of people in the EU/UK. | Not verified by us | Do you offer a signed DPA and list your sub-processors? |
| HIPAA business associate agreementRequired before US healthcare businesses store protected health information. | Not verified by us | Will you sign a BAA, and on which plans? |
We have not yet verified these items for Copper against a primary source, so we don’t claim them either way. Check Copper’s trust or security page and ask for documents in writing.
Before you buy any CRM
Check Copper against the same list we use for every CRM — and confirm each point on the plan you intend to buy, not the top tier.
- Two-way email and calendar sync
- Pipeline view that matches your sales stages
- Automation available on the tier you can afford
- Reporting your managers will actually use
- Clean data export if you ever leave
See every ranked option in CRM Software.
Copper alternatives
Pick an alternative by what matters to you
- Has a free plan
HubSpot CRMCopper has no free plan; HubSpot CRM does - Easier to useHubSpot CRMEase-of-use score 9.3 vs 8.7
- Better integrationsSSSalesforce Sales CloudIntegrations score 9.8 vs 7.6
- Stronger on securitySSSalesforce Sales CloudSecurity & privacy score 9.0 vs 8.2
- Higher overall scoreHubSpot CRMOverall 8.8 vs 7.9
Computed from our published scores and indicative pricing for tools in the same category as Copper. Scores are editorial; see the methodology.
Editor’s picks
A genuinely useful free CRM that grows into a full marketing and sales platform.
A sales-first CRM built around the pipeline, loved by small sales teams.
A CRM with built-in project management for teams that sell and deliver.
Review history
- Scored under methodology v2.0 (six weighted criteria, computed overall score).
Copper FAQ
Does Copper work with Outlook?
No. Copper is designed specifically for Google Workspace.
Is Copper good for agencies?
Yes. Its relationship focus and project tracking suit agency work.
Does Copper have a free plan?
No, Copper does not offer a permanent free plan, but a free trial is available. Pricing starts at From around $9–29 / user / month (indicative).
Who is Copper best for?
Copper is best for: google Workspace businesses; agencies and consultancies; relationship-based selling.
How much does Copper cost for a team of 10?
On indicative list prices, the cheapest paid plan that fits 10 users (Starter) works out at roughly $90 per month, or about $1,080 per year, before tax, add-ons and discounts.
How is the Copper score calculated?
The 7.9/10 overall score is a weighted average of six sub-scores — features & fit, ease of use, value, support & reliability, security & privacy, and integrations — using the published weights for software products. Affiliate relationships have no input. See our methodology page for the full rubric.
What are the best alternatives to Copper?
Popular alternatives include HubSpot CRM, Pipedrive, Insightly. See our comparisons for side-by-side verdicts.