All tools A–Z

112 products reviewed across four pillars. Scores are editorial assessments; prices are indicative and should be confirmed with vendors.

Business Software

Explore hub →

ADP RUN

Payroll & HR

7.8Editorial score 7.8 out of 10

Payroll from the largest US provider, with dedicated support and HR add-ons.

From
Quote-based
Free plan
No
Researched
Vote

Asana

Project Management

8.5Editorial score 8.5 out of 10

Polished work management for teams that need clarity on who does what, by when.

From
Free for small teams; paid from around $11–14 / user / month
Free plan
Yes
Researched
Vote

BambooHR

Payroll & HR

8.3Editorial score 8.3 out of 10

An easy HR system for growing small and mid-sized businesses.

From
Quote-based
Free plan
No
Researched
Vote

Basecamp

Project Management

8.0Editorial score 8.0 out of 10

Calm, all-in-one project management with flat pricing.

From
Around $15 / user / month or $299–349 / month flat
Free plan
Yes
Researched
Vote

ClickUp

Project Management

8.4Editorial score 8.4 out of 10

An everything-app for work that packs tasks, docs, goals and chat into one place.

From
Free forever plan; paid from around $7–10 / user / month
Free plan
Yes
Researched
Vote

Close

CRM Software

8.2Editorial score 8.2 out of 10

A CRM built for high-volume calling and emailing — inside sales teams love it.

From
From around $35–49 / user / month
Free plan
No
Researched
Vote

Confluence

Collaboration & Docs

8.2Editorial score 8.2 out of 10

A structured team wiki that pairs naturally with Jira.

From
Free; paid from around $5–6 / user / month
Free plan
Yes
Researched
Vote

Copper

CRM Software

7.9Editorial score 7.9 out of 10

The CRM that lives inside Google Workspace.

From
From around $9–29 / user / month
Free plan
No
Researched
Vote

Deel

Payroll & HR

8.3Editorial score 8.3 out of 10

Hire and pay employees and contractors in 100+ countries.

From
Contractors from around $49 / month; EOR from around $599 / employee
Free plan
No
Researched
Vote

FreeAgent

Accounting Software

8.1Editorial score 8.1 out of 10

Accounting built for UK freelancers, contractors and micro-businesses.

From
From around £19 / month (UK)
Free plan
No
Researched
Vote

FreshBooks

Accounting Software

8.1Editorial score 8.1 out of 10

Invoicing-first accounting for freelancers and service businesses.

From
From around $19–23 / month
Free plan
No
Researched
Vote

Freshsales

CRM Software

8.2Editorial score 8.2 out of 10

An affordable, AI-assisted CRM with built-in phone and email for growing sales teams.

From
Free; paid from around $9–11 / user / month
Free plan
Yes
Researched
Vote

Google Workspace

Collaboration & Docs

8.7Editorial score 8.7 out of 10

Email, docs, drive, meetings and chat in one browser-first suite.

From
From around $7–8.40 / user / month
Free plan
No
Researched
Vote

Gusto

Payroll & HR

8.5Editorial score 8.5 out of 10

Friendly, full-service US payroll with benefits and HR built in.

From
Base fee from around $49 / month plus a per-person fee
Free plan
No
Researched
Vote

HubSpot CRM

CRM Software

8.8Editorial score 8.8 out of 10

A genuinely useful free CRM that grows into a full marketing and sales platform.

From
Free; paid seats from around $15–20 / month
Free plan
Yes
Researched
Vote

Insightly

CRM Software

7.7Editorial score 7.7 out of 10

A CRM with built-in project management for teams that sell and deliver.

From
Free; paid from around $29 / user / month
Free plan
Yes
Researched
Vote

Justworks

Payroll & HR

8.1Editorial score 8.1 out of 10

A PEO that gives small teams access to big-company benefits and HR compliance.

From
From around $8 / employee / month (payroll); PEO from around $59
Free plan
No
Researched
Vote

Microsoft Teams

Collaboration & Docs

8.4Editorial score 8.4 out of 10

Chat, meetings and files for organisations on Microsoft 365.

From
Free; Teams Essentials from around $4 / user / month
Free plan
Yes
Researched
Vote

monday.com

Project Management

8.4Editorial score 8.4 out of 10

Colourful, flexible work boards that adapt to almost any process.

From
Free for individuals; paid from around $9–12 / seat / month
Free plan
Yes
Researched
Vote

Notion

Collaboration & Docs

8.4Editorial score 8.4 out of 10

A flexible workspace for docs, wikis and lightweight project tracking.

From
Free for individuals; paid from around $10–12 / seat / month
Free plan
Yes
Researched
Vote

OnPay

Payroll & HR

8.2Editorial score 8.2 out of 10

Simple, all-inclusive payroll at one flat price.

From
Around $49 / month + $6 / person
Free plan
No
Researched
Vote

Paychex Flex

Payroll & HR

7.7Editorial score 7.7 out of 10

Established US payroll and HR with 24/7 support and many add-ons.

From
From around $39 / month + per employee
Free plan
No
Researched
Vote

Pipedrive

CRM Software

8.4Editorial score 8.4 out of 10

A sales-first CRM built around the pipeline, loved by small sales teams.

From
From around $14–24 / user / month
Free plan
No
Researched
Vote

QuickBooks Online

Accounting Software

8.5Editorial score 8.5 out of 10

The accounting platform most US accountants already know.

From
From around $30–38 / month (Simple Start)
Free plan
No
Researched
Vote

Rippling

Payroll & HR

8.5Editorial score 8.5 out of 10

A unified workforce platform: payroll, HR, IT and devices in one system.

From
Modular, quote-based pricing per employee
Free plan
No
Researched
Vote

Sage Accounting

Accounting Software

7.7Editorial score 7.7 out of 10

Established cloud accounting with strong UK and European tax compliance.

From
From around £18 / month (UK)
Free plan
No
Researched
Vote
8.4Editorial score 8.4 out of 10

The most configurable CRM on the market, built to scale to the largest sales organisations.

From
Starter tier from around $25 / user / month
Free plan
No
Researched
Vote

Slack

Collaboration & Docs

8.6Editorial score 8.6 out of 10

The team messaging platform with the deepest integration ecosystem.

From
Free with limited history; paid from around $7–9 / user / month
Free plan
Yes
Researched
Vote

Smartsheet

Project Management

8.0Editorial score 8.0 out of 10

Spreadsheet-style project management for operations and PMOs.

From
From around $9–12 / member / month
Free plan
No
Researched
Vote

Trello

Project Management

8.4Editorial score 8.4 out of 10

Simple Kanban boards that almost anyone can use in minutes.

From
Free; paid from around $5 / user / month
Free plan
Yes
Researched
Vote

Wave

Accounting Software

7.7Editorial score 7.7 out of 10

Free invoicing and accounting for freelancers and very small businesses.

From
Free; Pro around $16 / month
Free plan
Yes
Researched
Vote

Wrike

Project Management

8.0Editorial score 8.0 out of 10

Powerful work management for teams that need structure and reporting.

From
Free; paid from around $10 / user / month
Free plan
Yes
Researched
Vote

Xero

Accounting Software

8.5Editorial score 8.5 out of 10

Cloud accounting with unlimited users and a clean, modern interface.

From
From around $20–29 / month
Free plan
No
Researched
Vote

Zoho Books

Accounting Software

8.3Editorial score 8.3 out of 10

Feature-rich, affordable accounting that plugs into the wider Zoho suite.

From
Free; paid from around $15 / organisation / month
Free plan
Yes
Researched
Vote

Zoho CRM

CRM Software

8.5Editorial score 8.5 out of 10

Feature-rich CRM at a price point that is hard to beat, especially inside the Zoho suite.

From
Free for a few users; paid from around $14–20 / user / month
Free plan
Yes
Researched
Vote

Zoom Workplace

Collaboration & Docs

8.4Editorial score 8.4 out of 10

Reliable video meetings, now with chat, docs, whiteboards and AI.

From
Free; Pro from around $13 / user / month
Free plan
Yes
Researched
Vote

Activepieces

Workflow Automation

7.9Editorial score 7.9 out of 10

Open-source, no-code automation you can self-host.

From
Free self-hosted; cloud from around $25 / month
Free plan
Yes
Researched
Vote

Avoma

AI Meeting Assistants

8.2Editorial score 8.2 out of 10

AI meeting assistant and conversation intelligence for revenue teams.

From
From around $19 / user / month
Free plan
Yes
Researched
Vote

ChatGPT

AI Assistants

8.6Editorial score 8.6 out of 10

The most widely used AI assistant, with a broad set of tools and integrations.

From
Free tier; business plans from around $25–30 / user / month
Free plan
Yes
Researched
Vote

Claude

AI Assistants

8.4Editorial score 8.4 out of 10

A thoughtful AI assistant known for long documents, nuanced writing and coding.

From
Free tier; team plans from around $25–30 / user / month
Free plan
Yes
Researched
Vote

Copy.ai

AI Writing Tools

7.8Editorial score 7.8 out of 10

AI writing and go-to-market workflows for sales and marketing teams.

From
Free; paid from around $29–49 / month
Free plan
Yes
Researched
Vote

Fathom

AI Meeting Assistants

8.4Editorial score 8.4 out of 10

An AI notetaker with a generous free plan for Zoom, Meet and Teams.

From
Free; paid from around $15–19 / user / month
Free plan
Yes
Researched
Vote

Fireflies.ai

AI Meeting Assistants

8.2Editorial score 8.2 out of 10

AI notetaker with deep CRM and workflow integrations.

From
Free plan; paid from around $10–19 / seat / month
Free plan
Yes
Researched
Vote

Google Gemini

AI Assistants

8.4Editorial score 8.4 out of 10

Google's AI assistant, built into Workspace apps like Gmail, Docs and Sheets.

From
Free tier; included with many Google Workspace business plans
Free plan
Yes
Researched
Vote

Grain

AI Meeting Assistants

8.0Editorial score 8.0 out of 10

Meeting recorder with clips and AI notes, built for customer-facing teams.

From
Free; paid from around $15–19 / user / month
Free plan
Yes
Researched
Vote

Grammarly

AI Writing Tools

8.3Editorial score 8.3 out of 10

Writing assistance everywhere you type, from grammar fixes to AI rewrites.

From
Free plan; paid from around $12–15 / user / month
Free plan
Yes
Researched
Vote

IFTTT

Workflow Automation

7.6Editorial score 7.6 out of 10

Simple applets connecting apps and smart devices.

From
Free; Pro from around $3–5 / month
Free plan
Yes
Researched
Vote

Jasper

AI Writing Tools

7.8Editorial score 7.8 out of 10

An AI content platform for marketing teams, built around brand voice.

From
From around $40–60 / seat / month
Free plan
No
Researched
Vote

Make

Workflow Automation

8.5Editorial score 8.5 out of 10

Visual automation with powerful logic at a lower cost per operation.

From
Free plan; paid from around $9–11 / month
Free plan
Yes
Researched
Vote
8.5Editorial score 8.5 out of 10

AI built into Word, Excel, Outlook and Teams, grounded in your organisation's data.

From
Add-on licence around $30 / user / month for business plans
Free plan
Yes
Researched
Vote

Microsoft Power Automate

Workflow Automation

8.2Editorial score 8.2 out of 10

Workflow and desktop automation for Microsoft 365 organisations.

From
Included with some Microsoft 365 plans; Premium from around $15 / user / month
Free plan
No
Researched
Vote

Mistral Le Chat

AI Assistants

7.9Editorial score 7.9 out of 10

A fast European AI assistant from Mistral AI.

From
Free; Pro around $15 / month; Team from around $25 / user
Free plan
Yes
Researched
Vote

n8n

Workflow Automation

8.5Editorial score 8.5 out of 10

Source-available automation you can self-host, with code when you need it.

From
Self-hosted community edition free; cloud from around $20–25 / month
Free plan
Yes
Researched
Vote

Otter.ai

AI Meeting Assistants

7.9Editorial score 7.9 out of 10

Real-time meeting transcription and AI summaries.

From
Free plan; paid from around $8–17 / user / month
Free plan
Yes
Researched
Vote

Perplexity

AI Assistants

8.2Editorial score 8.2 out of 10

An AI answer engine that searches the web and cites its sources.

From
Free; Pro around $20 / month; Enterprise from around $40 / user
Free plan
Yes
Researched
Vote

Pipedream

Workflow Automation

8.1Editorial score 8.1 out of 10

Developer-friendly automation that mixes no-code steps with code.

From
Free; paid from around $29 / month
Free plan
Yes
Researched
Vote

QuillBot

AI Writing Tools

7.8Editorial score 7.8 out of 10

Affordable paraphrasing, grammar and summarising tools.

From
Free; Premium around $8–10 / month
Free plan
Yes
Researched
Vote

Read AI

AI Meeting Assistants

8.1Editorial score 8.1 out of 10

Meeting summaries plus engagement analytics across meetings, email and chat.

From
Free; paid from around $15–20 / user / month
Free plan
Yes
Researched
Vote

tl;dv

AI Meeting Assistants

8.2Editorial score 8.2 out of 10

AI meeting notes and multi-meeting insights for Meet, Zoom and Teams.

From
Free; paid from around $18–29 / user / month
Free plan
Yes
Researched
Vote

Wordtune

AI Writing Tools

7.6Editorial score 7.6 out of 10

An AI rewriting assistant that suggests clearer ways to say things.

From
Free; paid from around $7–14 / month
Free plan
Yes
Researched
Vote

Writer

AI Writing Tools

8.2Editorial score 8.2 out of 10

Enterprise AI writing with brand, style and compliance controls.

From
From around $29 / user / month; Enterprise by quote
Free plan
No
Researched
Vote

Zapier

Workflow Automation

8.7Editorial score 8.7 out of 10

The largest library of app integrations for no-code automation.

From
Free plan; paid from around $20–30 / month
Free plan
Yes
Researched
Vote

1Password Business

Password Managers

9.1Editorial score 9.1 out of 10

A polished business password manager with strong admin controls and excellent usability.

From
Teams plans from around $20 / month for up to 10 users; Business around $8 / user / month
Free plan
No
Researched
Vote

Acronis Cyber Protect

Backup & Recovery

8.5Editorial score 8.5 out of 10

Backup and cyber protection combined in one agent.

From
Per-workload pricing; editions vary — check Acronis
Free plan
No
Researched
Vote

Backblaze

Backup & Recovery

8.4Editorial score 8.4 out of 10

Simple, unlimited computer backup and low-cost cloud storage.

From
Computer backup around $9 / computer / month (billed annually for less)
Free plan
No
Researched
Vote

Bitdefender GravityZone

Endpoint Security

8.5Editorial score 8.5 out of 10

Comprehensive, good-value endpoint security with central management.

From
From around $20–30 / device / year (small business bundles)
Free plan
No
Researched
Vote

Bitwarden

Password Managers

8.9Editorial score 8.9 out of 10

Open-source password management with outstanding value and self-hosting.

From
Free personal plan; Teams from around $4 / user / month
Free plan
Yes
Researched
Vote

Carbonite

Backup & Recovery

7.9Editorial score 7.9 out of 10

Automatic cloud backup for computers and servers, now part of OpenText.

From
From around $6 / month per computer (billed annually)
Free plan
No
Researched
Vote

Cloudflare Zero Trust

Business VPN & Zero Trust

8.7Editorial score 8.7 out of 10

Zero-trust access and secure web gateway with a free tier for small teams.

From
Free for up to 50 users; paid around $7 / user / month
Free plan
Yes
Researched
Vote

CrashPlan

Backup & Recovery

7.9Editorial score 7.9 out of 10

Unlimited endpoint backup per computer with long version retention.

From
Around $10 / device / month
Free plan
No
Researched
Vote

CrowdStrike Falcon Go

Endpoint Security

8.5Editorial score 8.5 out of 10

Enterprise-grade endpoint protection packaged for small businesses.

From
From around $60 / device / year
Free plan
No
Researched
Vote

Dashlane

Password Managers

8.4Editorial score 8.4 out of 10

A polished business password manager with passkeys and dark-web monitoring.

From
From around $20 / month for 10 seats or $8 / user / month
Free plan
No
Researched
Vote

ESET PROTECT

Endpoint Security

8.4Editorial score 8.4 out of 10

Lightweight, well-tested endpoint protection with transparent SMB pricing.

From
From around $210 / year for 5 devices
Free plan
No
Researched
Vote

IDrive

Backup & Recovery

8.2Editorial score 8.2 out of 10

Affordable multi-device cloud backup, plus S3-compatible object storage.

From
Business from around $100 / year for 250 GB
Free plan
Yes
Researched
Vote

Keeper Business

Password Managers

8.6Editorial score 8.6 out of 10

Enterprise-grade password management with compliance and privileged access add-ons.

From
Business Starter from around $2–4 / user / month
Free plan
No
Researched
Vote

LastPass

Password Managers

7.4Editorial score 7.4 out of 10

A familiar password manager — evaluate its 2022 breach history carefully.

From
From around $4–7 / user / month
Free plan
No
Researched
Vote
8.6Editorial score 8.6 out of 10

Enterprise-grade endpoint protection and EDR, priced for SMBs.

From
Around $3 / user / month standalone
Free plan
No
Researched
Vote

NordLayer

Business VPN & Zero Trust

8.3Editorial score 8.3 out of 10

Business VPN and network access security for distributed teams.

From
From around $8–10 / user / month
Free plan
No
Researched
Vote

NordPass

Password Managers

8.3Editorial score 8.3 out of 10

An affordable business password manager from the makers of NordVPN.

From
From around $2–4 / user / month
Free plan
No
Researched
Vote

NordVPN

Business VPN & Zero Trust

8.2Editorial score 8.2 out of 10

A fast consumer VPN suited to individuals and very small teams on public Wi-Fi.

From
From a few dollars per month on long-term plans
Free plan
No
Researched
Vote

Proton Pass

Password Managers

8.3Editorial score 8.3 out of 10

Privacy-focused password manager with email aliases, from Proton.

From
Free; business from around $2–5 / user / month
Free plan
Yes
Researched
Vote

Proton VPN for Business

Business VPN & Zero Trust

8.1Editorial score 8.1 out of 10

Privacy-focused business VPN with dedicated servers and IPs.

From
From around $7–10 / user / month
Free plan
No
Researched
Vote

SentinelOne Singularity

Endpoint Security

8.6Editorial score 8.6 out of 10

AI-driven endpoint protection with autonomous response and rollback.

From
From around $70 / endpoint / year
Free plan
No
Researched
Vote

Sophos Intercept X

Endpoint Security

8.5Editorial score 8.5 out of 10

Endpoint protection with strong anti-ransomware and a popular MDR service.

From
Quote-based through partners
Free plan
No
Researched
Vote

Tailscale

Business VPN & Zero Trust

8.7Editorial score 8.7 out of 10

Easy mesh networking built on WireGuard — private networks in minutes.

From
Free personal; business from around $6–18 / user / month
Free plan
Yes
Researched
Vote

ThreatDown (Malwarebytes)

Endpoint Security

8.2Editorial score 8.2 out of 10

Simple endpoint protection and EDR for small teams, from Malwarebytes.

From
From around $69 / device / year
Free plan
No
Researched
Vote

Twingate

Business VPN & Zero Trust

8.5Editorial score 8.5 out of 10

Zero-trust remote access designed as a simple VPN replacement.

From
Free for small teams; paid from around $5–10 / user / month
Free plan
Yes
Researched
Vote

Veeam Data Platform

Backup & Recovery

8.5Editorial score 8.5 out of 10

The standard for VM, server and Microsoft 365 backup.

From
Free Community Edition; paid by quote / per workload
Free plan
Yes
Researched
Vote

Web Hosting

Explore hub →

Amazon Route 53

Domains & DNS

8.2Editorial score 8.2 out of 10

Highly available, programmable DNS and domains from AWS.

From
Around $0.50 / hosted zone / month + queries
Free plan
No
Researched
Vote

BigCommerce

Ecommerce Platforms

8.3Editorial score 8.3 out of 10

Feature-rich hosted ecommerce without transaction fees.

From
From around $29–39 / month
Free plan
No
Researched
Vote

Bluehost

Web Hosting

7.7Editorial score 7.7 out of 10

Beginner-friendly WordPress hosting with low introductory prices.

From
Introductory from a few dollars / month on multi-year terms
Free plan
No
Researched
Vote

Cloudflare

Domains & DNS

8.8Editorial score 8.8 out of 10

DNS, CDN, security and at-cost domain registration on one platform.

From
Free plan; Pro around $20–25 / month
Free plan
Yes
Researched
Vote

Cloudways

Web Hosting

8.3Editorial score 8.3 out of 10

Managed cloud hosting on DigitalOcean, AWS and Google Cloud with pay-as-you-go pricing.

From
From around $11–14 / month
Free plan
No
Researched
Vote

DreamHost

Web Hosting

7.9Editorial score 7.9 out of 10

Independent, WordPress-recommended host with a long money-back guarantee.

From
From around $2.59–3 / month intro
Free plan
No
Researched
Vote

Dynadot

Domains & DNS

8.0Editorial score 8.0 out of 10

Affordable registrar with free privacy and strong domain-investor tools.

From
Around $10–11 / year for .com
Free plan
No
Researched
Vote

Ecwid

Ecommerce Platforms

8.1Editorial score 8.1 out of 10

Add a store to any existing website or social channel.

From
Free; paid from around $5–25 / month
Free plan
Yes
Researched
Vote

Framer

Website Builders

8.0Editorial score 8.0 out of 10

A design-first website builder with animations and a built-in CMS.

From
Free; paid from around $10–15 / site / month
Free plan
Yes
Researched
Vote

Gandi

Domains & DNS

7.7Editorial score 7.7 out of 10

A long-standing registrar with a wide choice of extensions and included email.

From
Around $20+ / year for .com
Free plan
No
Researched
Vote

GoDaddy

Website Builders

7.7Editorial score 7.7 out of 10

The world's largest registrar, with a simple website builder and marketing tools.

From
Builder from around $10–15 / month; domains priced per year
Free plan
Yes
Researched
Vote

Hostinger

Web Hosting

8.3Editorial score 8.3 out of 10

Low-cost hosting with a modern control panel and AI website builder.

From
Introductory from a few dollars / month on long terms
Free plan
No
Researched
Vote

Kinsta

Web Hosting

8.6Editorial score 8.6 out of 10

Premium managed WordPress hosting on Google Cloud.

From
From around $35 / month
Free plan
No
Researched
Vote

Namecheap

Domains & DNS

8.2Editorial score 8.2 out of 10

Affordable domains with free WHOIS privacy and a simple dashboard.

From
Domains from around $10–15 / year for .com (varies)
Free plan
No
Researched
Vote

Porkbun

Domains & DNS

8.4Editorial score 8.4 out of 10

Low-cost domains with free WHOIS privacy and SSL.

From
Around $10–11 / year for .com
Free plan
No
Researched
Vote

Shopify

Ecommerce Platforms

8.8Editorial score 8.8 out of 10

The leading hosted ecommerce platform for stores of every size.

From
From around $29–39 / month (Basic)
Free plan
No
Researched
Vote

SiteGround

Web Hosting

8.4Editorial score 8.4 out of 10

Premium shared and WordPress hosting with excellent support and built-in speed tools.

From
Introductory from around $3–5 / month; renewals much higher
Free plan
No
Researched
Vote

Square Online

Ecommerce Platforms

8.2Editorial score 8.2 out of 10

A free online store that syncs with Square POS — ideal for shops and restaurants.

From
Free; paid from around $29–49 / month
Free plan
Yes
Researched
Vote

Squarespace

Website Builders

8.2Editorial score 8.2 out of 10

Beautiful templates and a polished all-in-one platform.

From
From around $16–25 / month (billed annually)
Free plan
No
Researched
Vote

Webflow

Website Builders

8.1Editorial score 8.1 out of 10

Professional visual development for designers and marketing teams.

From
Free starter; site plans from around $14–18 / month
Free plan
Yes
Researched
Vote

Wix

Website Builders

8.2Editorial score 8.2 out of 10

Flexible drag-and-drop website builder with a huge app market.

From
Free plan with Wix branding; paid from around $17 / month
Free plan
Yes
Researched
Vote

WooCommerce

Ecommerce Platforms

8.1Editorial score 8.1 out of 10

Free, open-source ecommerce for WordPress with unlimited flexibility.

From
Free plugin; hosting and extensions extra
Free plan
Yes
Researched
Vote

WordPress.com

Website Builders

8.2Editorial score 8.2 out of 10

Hosted WordPress with no maintenance, from the company behind WooCommerce.

From
Free; paid from around $4–8 / month
Free plan
Yes
Researched
Vote

WP Engine

Web Hosting

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